You are currently browsing the category archive for the ‘CSR’ category.

The past two years has been a turning point for our generation as market prospects changed and economies deteriorated. The vicious cycle of the global economy diminished employment prospects to an all-time low in many countries which has also become increasing prevalent across the region.

Over the last year we have witnessed the rise of the “Arab Spring” and seen the youth call for improved economic conditions and better employment opportunities. This revolutionary period has also seen individuals calling for a better future for generations to come by placing governments under pressure to find solutions and fast. They want answers to their questions; will I find a job after graduation? How can my public and private sector help my employment prospects? What other avenues are available to me?

The answer is to build up entrepreneurial capacity amongst today’s youth.

By working together, governments and the private sector in the MENA region have the ability to build the skills of the future generation so that entrepreneurship becomes a viable career option as starting a new business provides an economic advantage to a community.

Over the next 10 years, the average annual growth rate in the labour force in the MENA region is an estimated two per cent per year; youth need to take matters into their own hands by taking the initiative in creating jobs for themselves and others.

Hill + Knowlton Strategies has a long standing partnership with INJAZ Al-Arab to help foster entrepreneurship across the region. INJAZ Al-Arab focuses on working with the private sector and government to educate students and provide them with the necessary skills and qualifications needed to succeed as entrepreneurs.

Recently named one of the top NGO’s in the world by Global Journal, INJAZ Al-Arab operates in 15 countries across the MENA region and is a member of Junior Achievement Worldwide. INJAZ Al-Arab programs provide middle school students with entrepreneurial mentorships; a great example of how the private sector can support and benefit the next generation of business leaders. INJAZ Al-Arab gives the Arab youth an opportunity to tackle entrepreneurship head on with no fear. Once they believe in their potential and live their dreams, they will become a key factor in benefiting the local economy and a driver of the community.

To-date, INJAZ-Al Arab has reached out to over 1 million youth and the organisation hopes to reach many more.

– Noor Ghazzi – Junior Account Executive at Hill+Knowlton Strategies Dubai

H+K on Twitter

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 530 other followers

%d bloggers like this: